Daily WTF: Comcast wants to watch you watch TV
So there I was, minding my own business surfing the Web, when I found this story about how Comcast is testing a new marketing concept: putting cameras in its cable boxes. And I thought to myself, WTF!?! Are you freaking kidding me? Then I read about how the cameras would actually be a good thing. You see, the cameras would recognize the viewer(s) and make sure that commercials were specifically tuned his or her preferences. And if a child is watching, the camera would kick in the parental controls. Wow, Comcast is doing this to help us. Now I understand.
Bullshit. Comcast is a huge corporation that has never shown any interest in its customers beyond how much more money it could pump from them. Big Brother worries aside — and there are plenty of those to go around — I won’t let anyone watch me in my living room. As far as customized ads go, skip it. I don’t want any ads, Comcast. Ads tailored to me are still ads and still waste my time. There is no way I would pay a company to waste my time. And the parental controls? That responsibility is mine, as a parent. It’s certainly not Comcast’s responsibility. If I want to use parental controls, I will take the time to do it. Why would I let TV raise my kids (even though plenty of parents already do that)?
Note: A big thanks to Midwood.net for the Comcast logo.